Precision Roasting Process
Time and temperature are not the only important aspects in this crucial step, which vary based on the firmness of the beans. Senses, too, need to be critically attuned to the endothermic and exothermic reactions that cause split second changes in beans’ morphology - color, size, oily sheen and sound produced by the roasting beans. After all, it only takes an instant for the beans to change from light to medium to dark to spoil. The sweat, labor and love the coffee farmers poured to nurture the special beans would certainly go to waste and we definitely want to avoid it.